Building, decorating or redesigning space is something you are going to want to show off! Documenting the journey - and then showcasing the finished work is going to be an important and valuable part of your marketing.
If you are selling or marketing a property for rent, or you have a venue space - professional imagery will be the difference of people visiting or not.
AirBnB or Booking.com properties are in their thousands, and customers will make a snap decision about your property based on the images. Underselling it with iPhone photos could be costing you thousands!
When looking online on where to go for dinner, or which hotel/restaurant to book for your next company social, big birthday, family celebration images that draw people in and impress will get your phone ringing!